Saturday, December 06, 2008

BANNED DFS Furniture ad - Rockstar

You want to talk about illegal advertising? Well, check out this ad for DFS. Wanting to mimic the video for Nickeback's song Rockstar, this ad uses a technique called green screening. The actors are filmed in front of a green screen and the editors can insert any image behind them, for instance, the Eiffel tower, or whatever sofa is on sale this week. But if it wasn't intentional, they must have had the new guy do this advert, because the scale of the actors is not the same as the scale of the furniture. This ad has been pulled from the airwaves for being misleading.


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